Sónar+D: international congress for digital culture and new technologies
Article updated 16 November, 2018.
Sónar+D is THE congress to attend if you're interested in the use of digital technology in the creative and cultural industries.
Everybody knows Sónar, one of the world’s best-known electronic music festivals. Far fewer people have heard of Sónar+D which is held at the same time. This international congress, promoting innovation, exchange and interactions, will be held in Barcelona from 13th – 16th June 2018.
Sónar+D: an innovative congress for the digital era
A concept at the crossroads of the genres
Sónar+D is an international congress which relates to the digital transformation of cultural industries. Its innovative concept combines business with leisure for the creative professional community.
The goal is to present initiatives and tools which will help to form future creative experiences in the domains of music, image, interactive content and trans-media platforms.
Sónar+D is an intrinsically interdisciplinary and multi-sector event.
- It focuses on interaction, exchange, discussion and meetings.
It draws its strength from its industrial diversity, with representatives from the worlds of music, video games, technology and design. It’s also culturally varied, with participants from all four corners of the globe.
In a word: innovation!
For over 20 years, the Sónar festival has aimed to encourage the emergence of new artists – not only in the field of music, although these artists receive the most media attention – and has always had a multi-disciplinary side.
The Sónar+D initiative is a more recent development, which simply serves to extend this goal to all sectors of the creative industry.
Sónar+D is an integral part of Sónar, and contributes to the festival’s reputation as an essential player in digital culture and creative technologies.
Sónar+D: a space for meeting and exchange
The congress brings together a broad community of professionals concerned with innovation and technology and open to working in partnership with other industries. There’s an emphasis on knowledge-sharing, debate, discussion, and the presentation of emerging talents or new services, products and businesses.
It’s an ideal place to discover new projects, do business, find inspiration or even invest in promising initiatives. You’ll also get the chance to learn a lot about digital culture through organised activities:
- Masterclasses: in-depth analysis of new trends, industry by industry
- Round table discussions, led by industry leaders, on subjects relevant to the digital era
- Debates and discussions
Sónar+D is held at Fira Montjuïc, in parallel with the Sónar by Day festival.
Day + night accreditation: From €270 (reduced price). Full price tickets: €350
- This accreditation gives you access to all Sónar+D activities, to the daytime and nightime Sónar concerts, and to the VIP/ professional zones of both events.
- It also gets you queue-jump entry, access to dedicated professional areas, and use of a wifi connection.
- It includes free services such as a cloakroom and mobile phone charging.
Once you’ve paid for accreditation, you won’t be able to get a refund or exchange your ticket if your plans change.
- Warning: if you already have tickets for Sónar, you won’t be able to turn them into Sónar+D accreditation or vice-versa. Think carefully before you choose!
You can also buy accreditation on-site during the Sónar festival, but only the daytime option is available.
Who’s eligible for Sónar+D accreditation?
The accreditation system is intended for a broad public, including digital artists, agencies, promoters, graphic artists, advertising artists, marketing professionals, developers and distributors of software and hardware in connection with the creative sector, hackers, investors, start-ups and more.
It isn’t reserved to these sectors, either: anyone is entitled to buy accreditation, even students on the hunt for new knowledge and opportunities.
If that sounds like you, then dive in!
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